Proper placement of your self-service kiosk can significantly impact your customers' experience and your bottom line. Whether your goal is to reduce wait times, increase average order size, or promote upsell items, the right location makes all the difference.
✅ Why Placement Matters
Studies show that kiosk usage increases when customers:
- Notice the kiosk immediately upon entering.
- Don’t feel like they’re bypassing human interaction.
- Perceive the kiosk as faster or easier than the cashier line.
Poor placement can lead to confusion, low usage, and lost revenue. That’s why INFI recommends the following proven strategies:
🥇 Recommended Placement Strategy
To maximize usage, place your kiosk within 3–5 feet of either:
- Your front entrance, or
- Your main cashier counter (especially if you have a line)
📸 Bonus: Send us a photo of your kiosk placed in one of these recommended areas and receive 15% off your next month’s software fee! [Learn More →]
🚫 Common Mistakes to Avoid
- Back-of-house placement: Out of sight = out of mind.
- Crowded corners: Customers avoid using kiosks if the space feels cramped.
- Behind counters or near staff-only areas: This makes it unclear whether the kiosk is for public use.
💡 Additional Tips
- Use signage or floor decals to draw attention to the kiosk.
- Keep the area clean and uncluttered.
- If you have multiple kiosks, place at least one in a high-traffic or queue-prone area.
🔧 Need Help?
If you're unsure where to place your kiosk or want a second opinion, reach out to our support team with photos of your layout — we’re happy to help you strategize for success!